The Magic of Creativity

by Jim Snack

The Challenge:  The problem with traditional, systematic approaches to creativity is that they emphasize the development and teaching of static or sequential models for creative problem solving.  For example, a five step model for idea generation in brainstorming sessions.  While logical, sequential approaches are valid for finding solutions to many kinds of problems, they lack the one element necessary for teaching this subject – namely, creativity itself! 

Creativity is not a sequential process, utilizing only one kind of intelligence – the logical, mathematical type of intelligence developed by training in critical thinking and analysis.  Creativity is a multidisciplinary endeavor which draws upon and uses many kinds of intelligences.  The challenge is to teach creativity in a more holistic manner.

Our Approach:  Grounded in the work on multiple intelligences by Dr. Howard Gardiner of Harvard’s School of Education, our approach emphasizes practice in developing seven different kinds of innate intelligence people use to solve problems: 1) logical-mathematical, 2) verbal-linguistic, 3) bodily-kinesthetic, 4) musical-rhythmic, 5) interpersonal, 6) intrapersonal, and 7) visual-spatial intelligence.

The process is a multidisciplinary approach using experiential exercises, physical energizers, juggling, magic tricks, puzzles, brain teasers, word games, humor, and teambuilding exercises, designed to not only vividly demonstrate how to stimulate creativity, but to encourage active participation and practice in the skills and competencies needed.

For example, a magic trick might be used to show participants the limits of traditional logic and challenge them to “think outside the box.”  Participants might learn to juggle, stimulating bodily kinesthetic intelligence while teaching them to overcome fear of failure.  Improvisation exercises used in theater training might be employed to overcome obstacles to creativity.  In this workshop, participants are not idle observers of an academic approach to the subject, rather they are active participants in an experiential approach to creativity.

Learning Objectives:  Participants will learn:

·         How to challenge the limits of traditional logic and problem solving

·         How to work together to brainstorm solutions to problem

·         How to turn “YES, BUT” into “YES, AND”

·         How to trust, honor and respect each other’s intelligences

·         How to use humor to facilitate learning, stimulate creativity and increase productivity

At the conclusion of this program participants will have learned how to challenge the limits of their logic.  They will have discovered their hidden intelligences and learned how to go beyond traditional thinking to find creative ways to solve problems.  Finally, participants will have learned how to have fun while working with others to solve problems.